How Your Company Can Make the Most of Home Renovation Shows
Home shows and events are fantastic opportunities for home renovation companies and other businesses in the homeownership industry to generate new leads, meet potential business partners, and expand their market value and clientele base. In order to make the most of a home show, businesses need to put their absolute best foot forward by bringing the best event staff members along for the event. It does not matter how good your display looks or how awesome your product is in application if your staff does not have the right skills to bring people over and the knowledge base to answer any and all questions. Companies will also benefit from assigning one particular staff member as the go-to leader at events in case of higher-than-expected traffic and challenging questions. In the April edition of ProRemodeler, Dave Azer of BathWraps by Liners Direct discusses this interesting topic in more detail. Click here to view a digital version of the publication and scroll to page 23 for Azer’s article.